Get found by the right people

Having a beautiful website isn’t enough if the people who could benefit from what you offer can’t find it.

SEO isn’t simply about adding keywords to a page. It’s about understanding what people are searching for, how they search, and building an online presence that clearly responds to their needs.

I help brands, businesses and hospitality businesses improve their organic visibility and get found by the right people.

From research to strategy

Every project starts with understanding your business, your audience and the way people search for what you offer.

I analyse where you are now, identify opportunities and build an SEO strategy that fits your business.

SEO analysis

I analyse your website and online presence to identify what is working, what could be improved and where new opportunities exist.

Keyword research

I identify the words and search queries actually used by the people you want to reach.

It’s not about choosing the most searched keywords, but the ones that are most relevant to your project and potential customers.

On-page SEO

I optimise your website structure, content, headings, meta descriptions, internal links and other on-page elements so that your site is easier to understand for both people and search engines.

Local SEO

For local businesses, hospitality and professionals, visibility in local searches can make a significant difference.

I work on the elements that help your project get found by people searching for what you offer in your area.

SEO starts with the project

For me, SEO isn’t something that should simply be added at the end.

A website should be designed from the beginning with consideration for how it will be found, read and used.

That’s why I work in connection with Design & Brand Identity, Digital & Web and Visuals & Visual Storytelling.

The result is an online presence where design, content, imagery and visibility all work in the same direction.

Don’t try to reach everyone. Get found by the right people.

You don’t need to be visible everywhere.

You need to be visible where it matters for your project — in the places and searches that are relevant to your audience.

The goal isn’t simply to generate more visits, but to attract people who are genuinely interested in what you offer.

Who I work with

I work with small brands, independent businesses, professionals, hospitality businesses and projects that want to build a stronger, more sustainable online presence.

It’s particularly useful for those who already have a website but receive little organic traffic, those starting a new project, or those who want to become less dependent on social media or advertising.

The result

A clearer, stronger online presence that is easier to find.

Because being online is only the starting point.

The real difference is being found by the right people.

Let’s talk about your project

Want to understand where you can improve your online visibility?

Tell me about your project.